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Having its middle letter as Yeok, which means to ‘govern,’ the name BoYeokSa (寶繹社) refers to a company that governs everything about jewelry.
Over the past 50 years, the company has engaged in jewelry business focusing on processing natural gemstones.
The history goes on for two generations. The company was succeeded by the founder’s to show respect to his father’s relentless effort to make fine gemstones.
BoYeokSa was founded during the time when the modern jewelry processing technique was first introduced to Korea. Since then, the company has led the nation’s jewelry processing industry and has established itself as the birthplace of jewelry experts with the nation’s no.1 jewelry hand master. It is just rightful to say that BoYeokSa started the history of Korea’s jewelry industry. |
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